A recent release by FranNet details the most logical franchises in which to invest during the current economic climate. FranNet President Jania Bailey indicates the following business segments as being in the highest demand:
- Senior Care Services
- Technology Solution Services
- Tutoring Services
- Home Repair Services
Critical components for success for the franchisees in any of these fields include how the franchise system markets the brand locally and what tools are in place to drive business.
All of the above categories also have this in common: great stories to tell!
From senior care advice to educational events to tips on home repair, all of these business verticals have compelling content for delivering interesting, locally-focused stories to the local media on behalf of all franchisees.
Regarding which issues and trends in your industry would you like to your franchisees to be seen as experts by their local media and potential customers?